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  • Process
  • Why Persft
  • About
  • Steer
  • Our Work
  • Group Companies
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  • Contact Us
  • Careers
About us

When visionaries and hustlers with a common goal come together, magic happens!

Our team’s combined experience includes designing and executing projects, offering PMC services and end to end Interior solutions for large scale residential projects and luxury villas. Building strategies to drive sales, marketing, technology penetration, and team management has been integral part of our experience.

Our Team

Each team member at PER SFT has years of relevant and hands-on experience in executing prestigious and challenging projects in construction & interiors. They also have proven expertise in technology development & sales, branding & digital marketing, business networking & scaling up companies.

Persft CEO

KRK Reddy

Group CEO

KRK is a serial entrepreneur with over 2 decades of experience working with TATA, Aegis, and others in the premium league. His unmatched vision and passion towards his work have laid the required foundation of success for PER SFT.

Persft CEO

Naveen Pujala

Strategy / R&D Head

Naveen’s unfazed focus and his experience working with prime developers in South India for 25+ years have helped PER SFT visualize the goals & position our offering with clean details. He specializes in Strategy and R&D for PER SFT.

Persft CEO

Abhinay Reddy

Build Head

Abhinay has more than 4.2 million sft. of projects to his name! He has worked closely with giants in the construction company (My home group, Poulomi, Jayabheri) and has hands-on experience in handling large scale resources. His valuable expertise enables Per Sft in smooth execution of projects of any scale.

KRK Reddy

Group CEO

KRK is a serial entrepreneur with over 2 decades of experience working with TATA, Aegis, and others in the premium league. His unmatched vision and passion towards his work have laid the required foundation of success for PER SFT.

Naveen Pujala

Strategy / R&D Head

Naveen’s unfazed focus and his experience working with prime developers in South India for 25+ years have helped PER SFT visualize the goals & position our offering with clean details. He specializes in Strategy and R&D for PER SFT.

Abhinay Kolli

Build Head

Abhinay has more than 4.2 million sft. of projects to his name! He has worked closely with giants in the construction company (My home group, Poulomi, Jayabheri) and has hands-on experience in handling large scale resources. His valuable expertise enables Per Sft in smooth execution of projects of any scale.

Nihar Neela

CEO - Per Sft Tech.

Our CEO, Nihar, is a tech expert with an outstanding understanding of Marketing and Analytics. He comes with over a decade of experience in setting up and scaling tech companies. At PER SFT, his focus is on scaling up using technology, making it a core part of every aspect right from design to delivery.

Our Values

1
Customer first

We don’t just say that customer is the king/queen. We define it through our approach.

2
Transparency

What you see is what you get. There’s nothing under the hood.

3
Commitment

Each member at PER SFT is dedicated to his/her job, which is to give you what you ask for.

4
Precision

Not left or right; our orientation is detailed. We leave nothing untouched.

5
Design culture

For every problem, there’s a design solution. We visualize the whole flow and take decisions accordingly.

6
Quality

Compromise is not a word we are familiar with. We pride ourselves in providing the highest quality of services in the interior design space.

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